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Montgomery County Go Red For Women Luncheon and First Responders Fashion Show

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The Montgomery County Go Red For Women Luncheon and First Responders Fashion Show was held on Thursday, April 18 at The Woodlands Waterway Marriott and Convention Center.

Go Red For Women is the American Heart Association’s (AHA) signature initiative to raise awareness that heart disease is women’s greatest health threat and to empower them to take action to lower their risk. Since 2004, Go Red For Women has had a profound impact on women’s health and continues to be a champion for women.

View photos from the event on the Hello Woodlands Facebook page:


Elvira Graham and Lonny Soza chaired the event that kicked off with a Women’s Health Expo that focused on CHD, CPR, Blood Pressure Checks, Holistic Wellness, Maternal and Menopausal Heart and Stroke Health, Stroke and Heart Failure, Stroke Rehabilitation and Survivorship, Fentanyl Awareness, and Cardio Oncology. Guests could also capture the moment at multiple photo opportunities, a beautiful Tribute Wall, an installation celebrating the 100 years of the American Heart Association, and an area for Circle of Red Members showcasing AHA’s local Community Impact.

2024 marks 100 years of scientific discovery and innovation by the AHA. Founded in Chicago by six cardiologists, the Association was inspired by a social worker who felt more could be done to help people who suffered from heart attacks. From humble beginnings and with a vision of improving health around the world, the American Heart Association has grown dramatically and is now the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke. During this second century of bold action, the Association is committed to advancing health and hope for everyone, everywhere.

During the Go Red For Women Luncheon, Alison Veldekens was named the Woman of Impact Winner after raising the most life saving funds in the community (and 8th in the country) since National Wear Red Day, February 2.

Immediately following the luncheon, local First Responders and models rocked the runway displaying fashions from Saks Fifth Avenue with themes of Americana, Denim Daze, Bright Ideas, Get Sporty, Shades of Pale, and Go Red – a salute to the American Heart Association! First responders, including firefighters, officer, and a nurse, volunteered their time and strutted with a smile in the 2024 First Responders Fashion Show.

To learn more about this year’s Go Red for Women Luncheon and to make a donation, please visit