Photo Credit: Garcia Real Estate GroupBusiness
Haley Garcia brings Garcia Real Estate Group to Real Luxury of The Real Brokerage
Haley Garcia, founder of Garcia Real Estate Group, announced today that her luxury residential team has joined Real Luxury of The Real Brokerage, a leading real estate technology platform redefining the industry through innovation and culture. This strategic move represents an evolution in how her team serves their clients in an increasingly complex and competitive housing market by leveraging advanced technology and AI-powered tools and analytics.
Real’s expanded technology stack will provide more in-depth market analysis and greater visibility for home listings through enhanced digital marketing tools, platform integrations, and data-driven exposure. Through the Real Luxury division and their affiliate partner The Institute for Luxury Home Marketing, which connects periodicals like The WSJ and more, property listings will reach the right audiences more effectively, stand out in a crowded marketplace, and support stronger outcomes for sellers.
“This decision was about the future for our clients and agents,” said Haley Garcia. “Realprovides us access to technology and AI to elevate our market analysis, expand visibility of listings, and strengthen the strategies we deliver to our clients. It also provides additional innovation, resources and support for our agents to continue delivering the level of service our clients expect from our brand.”
Garcia Real Estate Group is one of the most respected luxury teams serving The Woodlands and the Greater Houston area. The team brings six agents and approximately $200 million in annual home sales, with a 99% close ratio and 95% of business generated through referrals—an indicator of long-standing trust, performance, and community relationships.
“Haley has built an extraordinary business rooted in excellence, service and community impact,” said Tamir Poleg, Chairman and CEO of The Real Brokerage. “Her leadership, track record and commitment to developing agents align perfectly with Real’s values. She embodies the caliber of agent we are proud to support through Real Luxury, and we’re excited to welcome Haley and her team as they scale their brand on a national platform.”
A 25-year veteran of Houston’s residential real estate market, Garcia founded Garcia Real Estate Group in 2013 after launching and selling a successful boutique brokerage earlier in her career. In addition to leading a top-producing team, she has served as an executive business coach and co-founded Impact Elite Coaching, where she works with entrepreneurs, Realtors®, and business leaders on mindset, strategy, and sustainable growth.
Deeply rooted in The Woodlands community, Garcia serves as President of the board of directors for The Woodlands Arts Council and member of the board for New Danville and has previously served on numerous charitable and organizational boards. Community service remains a cornerstone of her team’s culture, with agents actively serving nonprofit boards and participating in quarterly volunteer initiatives.
Garcia Real Estate Group will continue operating under its established leadership, culture, and brand, while continuing to make informed real estate decisions with robust analytics and insights, refined by 25+ years of serving the community.
Garcia Real Estate Group, founded by Haley Garcia, is an award-winning team of professionals specializing in luxury homes, land, and lifestyle properties throughout The Woodlands, Houston, and surrounding counties. With a reputation for integrity, deep market expertise, and extraordinary client care, the group is committed to helping clients navigate real estate with confidence and clarity. Haley Garcia and her team have received numerous national accolades and rankings including MSN’s Top 10 Self-Made Women, CEO Weekly’s Top CEO, Top 10 Most Trusted Real Estate Agents in Texas, and Houston Business Journal’s Top 25 Residential Real Estate Teams 2016-2024, Top 5 Luxury Real Estate Teams 2017–2022 and 2025 Women Who Mean Business. For more information, visit www.HaleyGarciaGroup.com.
